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Activities between Nov. 16, 2024, 12:33 a.m. and Nov. 23, 2024, 12:33 a.m. from: Public Relations And Marketing Communications.

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MERCURY PUBLIC AFFAIRS ANNOUNCES MERGER WITH SERAFIN & ASSOCIATES

Document Date: Nov. 21, 2024, 2:30 p.m. / Source: PR Newswire
Activity Class: CorporateFinanceActivity / Type: Merger / Region: Midwest
Protagonist:

SERAFIN & Associates / Industry: Public Relations And Marketing Communications
Mercury Public Affairs / Industry: Public Relations And Marketing Communications

Document Extract: MERCURY PUBLIC AFFAIRS ANNOUNCES MERGER WITH SERAFIN & ASSOCIATES.
Document Source: https://www.prnewswire.com/news-releases/mercury-public-affairs-announces-merger-with-serafin--associates-302313027.html (archive.org page / archive.org listing)

Rali Partners With Trevelino/Keller to Drive Growth Through Refreshed Website and Integrated Marketing

Document Date: Nov. 20, 2024, 1 p.m. / Source: Business Wire
Activity Class: PartnershipActivity
Partnership:

Trevelino/Keller / Industry: Climate Technology, Digital Reputation Management and 1 more
Rali
Trevelino/Keller / Industry: Climate Technology, Digital Reputation Management and 1 more

Document Extract: Unlike traditional learning management systems, Rali's Change Experience Platform leverages AI tools, a change methodology and expert - led journeys that help organizations achieve behavioral change that impacts teams, leadership, individuals and organizational culture. " Research states that nearly 70 % of change initiatives fail, with many attributing that failure rate to various reasons such as employee resistance, a lack of leadership engagement and more. While these reasons do factor in, there's also historically been a lack of solutions that truly shift behaviors to create lasting change ," says Rich Cannon, CEO, Rali. " Rali's Change Experience Platform was created with a proven change methodology, leveraging expert content and innovative technology to lead companies to adoption and behavior change for impactful results ." As a company, Trevelino/Keller brings 20 years of brand reputation, media strategy, digital expertise and creative services to its partnership with Rali.
Document Source: https://www.businesswire.com/news/home/20241120148414/en/Rali-Partners-With-TrevelinoKeller-to-Drive-Growth-Through-Refreshed-Website-and-Integrated-Marketing (archive.org page / archive.org listing)

Best Practice Media Acquires PR Agency We Wild Women, Enhancing Service Offerings and Expanding North American Footprint

Document Date: Nov. 19, 2024, 4:04 p.m. / Source: PR Newswire
Activity Class: CorporateFinanceActivity / Type: Acquisition / Region: North Salt Lake
Buyer:

Best Practice Media / Industry: Public Relations And Marketing Communications

Target:

We Wild Women / Industry: Public Relations And Marketing Communications

Document Extract: Best Practice Media Acquires PR Agency We Wild Women, Enhancing Service Offerings and Expanding North American Footprint.
Document Source: https://www.prnewswire.com/news-releases/best-practice-media-acquires-pr-agency-we-wild-women-enhancing-service-offerings-and-expanding-north-american-footprint-302310242.html (archive.org page / archive.org listing)

H.I.G. Growth Completes Significant Growth Investment in Carebox

Document Date: Nov. 18, 2024, 2:30 p.m. / Source: PR Newswire
Activity Class: CorporateFinanceActivity / Type: Investment / Region: United States
Investor:

H.I.G. Capital / Industry: Alternative Investment Management, Asset Management Services and 6 more
Growth"
H.I.G. Growth Partners

Participant:

H.I.G. Capital / Industry: Alternative Investment Management, Asset Management Services and 6 more

Target:

Carebox / Industry: Digital Health Technology, Software Development And Visibility Tools

Document Extract: SAN FRANCISCO, Nov. 18, 2024 /PRNewswire/ - H.I.G.
Document Source: https://www.prnewswire.com/news-releases/hig-growth-completes-significant-growth-investment-in-carebox-302307834.html (archive.org page / archive.org listing)

Dreamday Welcomes Ritual, The Bouqs Co., SET Active, LYMA, LARQ, and MARIE VERONIQUE to Its Expanding Portfolio of Category-Defining Brands

Document Date: Nov. 19, 2024, 2 p.m. / Source: PR Newswire
Activity Class: RoleActivity / Type: Starting
Role:

Senior Director of Affiliate

Person:

Rebecca McMahon

Organization:

Dreamday / Industry: Public Relations And Marketing Communications

Document Extract: LOS ANGELES, Nov. 19, 2024 /PRNewswire/ - Dreamday, the pioneering, award-winning Performance PR agency renowned for partnering with category-defining brands, is excited to announce its appointment as Agency of Record for Ritual, The Bouqs Co., SET Active, LYMA, LARQ, and MARIE VERONIQUE.
Document Source: https://www.prnewswire.com/news-releases/dreamday-welcomes-ritual-the-bouqs-co-set-active-lyma-larq-and-marie-veronique-to-its-expanding-portfolio-of-category-defining-brands-302308855.html (archive.org page / archive.org listing)

Global Advisory Firm Wachsman Names Industry Leader Karen Clyne as Managing Director, America

Document Date: Nov. 20, 2024, 2 p.m. / Source: Business Wire
Activity Class: RoleActivity / Type: Starting / Region: United States
Role:

Managing Director,

Person:

Karen Clyne

Organization:

Wachsman / Industry: Brand Consultancy And Communications Firm, Business Advisory And Expert Services Firm and 1 more
Wachsman / Industry: Brand Consultancy And Communications Firm, Business Advisory And Expert Services Firm and 1 more

Document Extract: Wachsman, a global communications leader in emerging technology, financial services, digital assets and cryptocurrency, has appointed Karen Clyne as Managing Director, America.
Document Source: https://www.businesswire.com/news/home/20241120319385/en/Global-Advisory-Firm-Wachsman-Names-Industry-Leader-Karen-Clyne-as-Managing-Director-America (archive.org page / archive.org listing)

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